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  • Back from Paris

    Nov 7, 2008
     
    "We came back from Paris and went straight to the Funky Buddha! It was definitely ill to see some old and new faces so shouts out to everyone that stopped by to hear DJ Reality on the 1s and 2s and to chop it up with Perseverer"
     
    -Peace

     

     

     

     Perseverer - to persist in or remain constant to a purpose


  • Pe Day (Pronounced Pay) Fridays @ Funky Buddha

    Oct 15, 2008
     

    We have been invited to the Funky Buddha Lounge this Friday! Come check out the lounge Friday for some ill Hip Hop, an ill atmosphere and an ill opportunity to start off the weekend!!

    prsvr

    Perseverer - to persist in or remain constant to a purpose

  • How does a thousand dollars sound...?

    August 22, 2008


    Perseverer Scholarship
    Special thanks to Darren Williamson for helping the team bring this idea through to fruition. The scholarships that were awarded to two Ottawa Hills High school students on the 25th of April, was an inspirational event and one with a year in the making.

    We wanted to give back to the community even at this stage of our lives and business. It was only a few years ago in which we were all in those very same seats. We stood before them sharing a generation, as young adults who could easily relate and we believe that it was a powerful portrayal of dreams sought after.

    We thought about how impactful it would have been for up and coming entrepreneurs in their early twenties to speak with us in high school. How much would that have inspired us?

    Terill Charleston and Brandy Ellison were the authors of the winning essays! Perseverer would like to encourage Terill Charleston and Brandy Ellison to continue to strive for their dreams despite any obstacles that they may face.

    Perseverer - to persist in or remain constant to a purpose



  • Branding Marks

    Aug 22, 2008
    Perseverer Signature - essentially perseverer (pronounced as purr-suh-vir-day) written in an exaggerated manner. Perseverer means to persist in or remain constant to a purpose. The mark is coined as the Pe` symbol (pronounced as Pay) and seen as our primary form of branding.
    “Get ya Pe` up”
       
    Pe` Accents - in their ambiguous nature resembiling something off a Rorschach card, the accents are used in stately applications. Derived from the Pe` symbol the accents, are just that, when accompanied with the word Perseverer, the accents fall directly over the “e” which are stressed when pronounced. “Pieces of Pangea...I suppose”
       
    Ginkgo leaf - known as a living fossil, it’s one of the oldest plants in the world. Favored for thousands of years for its longevity and mental enhancement. The mark can be seen on our offerings wherever a particular item would likely come in contact with the ground ultimately leaving a fossil behind. “The sun doesn’t set on a ginkgo”
       
    Flamingo - more of a representative than a logo. The species exudes elegance, mystique, and an undeniable flyness (play with ya puns) with the ability to stand upright on half of its foundation. Perseverer and all of its offerings is able to persevere solely on anyone of them. Looking into the wild there are a number of species that were designed to blend in. The tiger, for instance is an expert killer relying on its stripes as camouflage, can be slept on until it’s too late. Now in a world where more and more of the market is sleeping we think it’s best to always stand out.
    “At any glance you never miss a flamingo.”
       
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